# Kris Gösser

Diagonal thinker who enjoys hard problems of any variety. Currently employee #5 and the first business hire at Shipium, a Seattle startup founded by Amazon and Zulily vets to help ecommerce companies modernize their supply chains. Previously was CMO at Datica where I helped healthcare developers use the cloud. Prior to that I came up through product and engineering roles. In total, 18 years of experience leading marketing, product, sales, design, operations, and engineering initiatives within cloud-based technology companies.

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## Ecommerce Returns Management: Best Practices for Reducing Costs and Improving Margins

01/26/2026 10 min read

## 9 Shipping Technology Trends to Look out for in 2025

01/06/2026 12 min read

## Smart Order Routing vs. Static Logic: What Retailers Need to Know

12/23/2025 7 min read

## How to Improve OTIF Without Increasing Logistics Costs

12/16/2025 10 min read

## What Is Delivery Management? An Expert Guide

10/02/2025 11 min read

## How to improve delivery efficiency — and get buy-in for your initiative

09/29/2025 9 min read

## Standard Shipping: The Definitive Guide

09/29/2025 7 min read

## Adding a Delivery Promise

09/29/2025 13 min read

## Adding a 2-Day Shipping Program

09/29/2025 19 min read

## Same-Day Delivery Technology: How the Right Tech Stack Turns Complexity into Speed

09/25/2025 9 min read

## 10 Shopify Fulfillment Best Practices for Ecommerce Businesses

09/08/2025 8 min read

## 10 Ecommerce Shipping Best Practices Every Company Should Follow

09/08/2025 13 min read

## 5 Ways to Effectively Manage Ecommerce Shipping Delays

More than two-thirds of customers have experienced at least one delayed delivery in their…

## 7 Key Steps to Efficient Parcel Spend Management

Ecommerce parcel cost represents a large portion of the expenses that chip away at…